The conservancy has used the app since 2016 to collect information from the public about the presence of sharks off Massachusetts. Increased shark sightings off Cape Cod have been a source of discussion in recent years, and there have been two fatal shark bites off New England since 2018. Now, the conservancy is contracting with the aquarium to employ a shark expert to verify shark sighting reports that arrive via Sharktivity. Verified sightings will appear as an icon on the app, said Cynthia Wigren, chief executive officer and co-founder of the conservancy.