Among women who fish, one in four say it improves their mood, brings them peace, and helps them manage their mental health and long-term stress.
Women who fish have greater perseverance and are more likely to say that setbacks do not discourage them.
Almost half of women who fish say that fishing teaches them patience and helps to develop their confidence.
Women who fish have higher self-esteem and a clear mind.
Seventy-five percent of women who fish do not feel well-represented in marketing and advertising.
Despite record levels of female participation in fishing, almost half of female anglers do not feel respected by the broader angling community with more than one in three feeling stereotyped.
Lack of representation is intimidating and prohibitive for at least one in every four female anglers, and women of color tend to agree even more with this statement.