The spawning activity has made Nassau groupers an easy target for fishermen and consequently, their populations have become overfished and devastated throughout the Caribbean. Mr. Branson and Mr. Harvey have teamed up several times in the name of marine conservation, speaking together last year at the Cayman Alternative Investment Summit on ocean conservation projects, and collaborating on projects like the Caribbean Challenge Initiative and the Guy Harvey Great Shark Race. According to a press release, joining Mr. Branson and Mr. Harvey on the dive off the coast of Little Cayman were representatives from the Cayman Islands Department of Environment and Reef Environmental Education Foundation, known as REEF, which have worked for 15 years to monitor and protect the species and aggregation site.